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Getting to Aha: Unveiling Pizza Evolution

by Niranjana Mittal

Darshan Mehta talks to Ashutosh Mahindru on how he’s married innovation and culinary delight.

Close your eyes and imagine: the intoxicating scent of freshly baked pizza drifting through the air, a symphony of flavours tantalising your taste buds as each bite melts in your mouth – all at your doorstep. This is not just any pizza experience; this is the vision brought to life by Ashutosh Mahindru, the mastermind behind Foodtech Ventures, in an “Aha!” moment of pure inspiration.

Ashutosh is no ordinary entrepreneur; he’s a culinary trailblazer on a mission to redefine the very essence of pizza delivery. As the driving force behind Foodtech Ventures, he’s not just delivering pizzas; he’s delivering an experience – a journey from oven to doorstep that transcends the ordinary. But who is Ashutosh? Beyond his title as Founder and CEO, he’s a visionary with a passion for innovation that knows no bounds. With a background ranging from Raptor Supplies to Advanced Satellite News Gathering, he brings a wealth of experience and expertise to the table, infusing every aspect of Foodtech with his unique blend of creativity and determination.

So, what sets Foodtech apart from the rest? It’s more than just a pizza delivery service; it’s a testament to Ashutosh’s unwavering commitment to quality and excellence. Gone are the days of lukewarm slices and soggy crusts – thanks to Ashutosh’s revolutionary concept of baking on-the-go, every pizza emerges from the oven as a masterpiece of culinary perfection at your doorstep. Imagine a fleet of custom-designed trucks, each equipped with its own pizza maker, tirelessly crafting Neapolitan-style delights in gyro-stabilised ovens. From the moment the ingredients are handpicked for freshness to the final journey to your doorstep, every step of the process is meticulously orchestrated to ensure maximum flavour and enjoyment.

But for Ashutosh, it’s not just about the pizza itself; it’s about the entire experience. From the innovative stabilisation platforms that keep the pizzas secure during transit, to the rigorous quality checks that guarantee perfection every time, every detail is carefully considered to ensure that each customer receives nothing less than the best.

As Ashutosh himself reflects on the journey that led to the creation of Foodtech, he is driven by a singular vision: to provide a better way to enjoy pizza – one that is economically viable, operationally feasible, and above all, irresistibly delicious. And with Foodtech Ventures, that vision has become a reality. It’s a testament to the transformative power of passion, innovation, and the unwavering belief that anything is possible.

So the next time you find yourself craving a slice of perfection, look no further than Foodtech Ventures. Because here, pizza isn’t just a meal; it’s an experience—an unforgettable journey that will leave you craving more.


Darshan Mehta is the founder and CEO of Carmina, a Latin cuisine restaurant in Bangkok, and the host of the “Getting to Aha” podcast. He also the founder of iResearch, an online insights platform that enables companies to quickly, easily, and affordably extract insights from consumers or employees worldwide. He can be reached at dm@iresearch.com. 

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